Amazon Lost Buy Box — Daily Alerts

PROTOTYPE

SKUs with BB loss

2

Require intervention

Daily revenue lost

£6,000

JWBL + Baileys

Avg BB win rate

84%

Affected SKUs

Retail media at risk

£2,990

Daily spend

Buy Box win rate — 7-day trend

BB win rate by priority SKU

SKUBB win rateTrend (7d)Root causeDays at riskDaily lossSeverityStatusAction
Johnnie Walker Black Label 70cl
78
↓ 14ppPrice3£4,200criticalAction needed
Baileys Irish Cream 1L
91
↓ 9ppOOS / 3P2£1,800warningInvestigating
Tanqueray Gin 70cl
100
StableHealthy0—healthyHealthy
Smirnoff Vodka 70cl
100
StableHealthy0—healthyHealthy

JWBL pricing action required

A third-party offer is undercutting the approved price while £4,200 daily revenue is at risk.